Our Services

A Higher Sale Playbook

A turnkey-sales driven program for top management that provides sales organizations with the right tools, processes, and skill sets that develop elite, high performance teams leading to stronger revenue and profits. It includes pre-planning (analyzing the business), 1.5 days of on-site training coaching, and timely follow up.

  • Tried and proven interactive tool for determining health of territory.

Sales Recruiting 

In today’s business world where 82% of sales teams are understaffed it is necessary to think out of the box. When it comes to Sales Recruiting, Coco Training has done just that.

Consider collaborating with our team (all with extensive years of sales expertise in the Imaging Industry) to help you INSPIRE candidates to want your job. 

  • Coco Training’s Recruiting Program is exclusive to the Imaging Industry.
  • Includes sourcing of Sales Professionals, Business Development Reps, Major Accounts, IT Sales; MPS, MNS, Production Print Specialists, (Selling) Sales Managers as well as Service Technicians.
  • Our process is a high- level experience for the candidate; one that makes your company special and unique.
  • We train all hiring managers on the industries best and most effective techniques…Behavioral Interviewing.

Sales Training 

We are proud to offer 3 sales training programs with updated and customized content for the Imaging and Information Sharing Industry.

  • Inside Business Development Representative Training
    Provides participants with the skill sets required to drive needed face to face appointments for your sales team resulting in increased activity and revenues.
  • Sales Professional Training
    Provides the essential sales tools and resources needed to work effectively through the sales cycle. Major emphasis on developing New Business. 
  • A Higher Sale Approach Training
    Provides advanced sales techniques for the experienced sales executive. Help your tenured reps to grow and evolve.

Sales Management Leadership Training

A continuous improvement system that reminds leaders of things we used to do and forgot as well as new methodologies, new tools that will develop managers, their teams into elite, more consistent performers. A common thread of the strongest sales teams…solid fundamentals and we help participants build these with written plans in place.

  • The Circle of Success
  • The most common mistake sales managers make.
  • This highly interactive program can be delivered as a 10- week webinar series or 2 days of on-site training.

Executive/Sales Coaching

What do top athletes, those in performing arts, and business leaders have in common? They each have a coach.

Sales leaders and teams need the right resources and tools that promote growth.  Coco Training works side by side with sales leaders and teams to create clearer vision (strategic and tactical), manage more proactively through effective implementation, and to achieve well defined sales targets.

  • The top attributes of successful leaders.

Additional Services

Event Speaking

  • Larry Coco is an accomplished public speaker who inspires his audience.
  • His background allows him to speak from past experiences and connect in a lasting and meaningful way.
  • Larry has empowered thousands of individuals to be the best they can be through accountability and buy-in.

Strategic Planning

  • Teaches the formulation of written business plans aligned to the goals and objectives of your organization.
  • 90-Day Business Plans provide the foundation for achieving sales targets consistently.
  • Aligns and directs personal and team activities to company performance requirements.

New Business Development

  • Creates hunters and provides needed tools for growing consistent Sales Funnels.
  • Deploy a highly effective, turnkey appointment setting program.
  • An International Best Practices Award winning program.
  • Results in increased face-to-face meetings, more assessments of client needs, increased proposals, more wins, and more referrals.

Activity Management Systems

  • Install an activity driven Daily Point System- Defines a “good day”.
  • Provides the foundation and expectations for the sales representative.
  • Focuses on activities that drive sales representative success.
  • Includes development of a measurable, results-oriented daily report card.
  • Can be embedded into the CRM.

Compensation Plans

  • Aligns company goals to focus of sales management as well as the sales force.
  • Includes MBO’s that are key to individual as well as sales organization growth.
  • Drives a more Services/ Solutions-centric environment.